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Options web sites. Designed for results and reactions.
Many businesses have invested a great deal of their marketing budget in their website and waited for spectacular results. They are still waiting! In many cases, these web sites have confusing navigation and importantly, not designed with search engine listings in mind.
At Options, we know it takes more than flashy animation for a web site to be a success. We use a strategic 7 step approach for the planning and production process.
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The principles of eye tracking.
It seems obvious, but frequently overlooked in web site design.
Typically, the eyes scan web pages left to right in a horizontal movement across the headline, then down the middle via the images. Take advantage of these key strategic areas. By using a combination of a well-written headline, compelling copy and striking visual support, you can attract more interest to the important business news, special features and retail offers.
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There is a place for flash. How about a demo?
Flash animation can be irritating, but use it cleverly and it can be surprisingly engaging for everything from financial tables to carpet sales.
You can turn dull figures into easy answers with calculators. Create a wizard that makes short work of how much paving you need, or change paint colours on screen to inspire the decorator in you, in a flash.
See how we used Flash for our client, Britannica, to sell a book long distance. Click here
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Options web site design services.
- Brand enhancing creative design
- Flash animation
- Persuasive copywriting
- Search engine research and optimisation
- Content Management Systems
- Technical support and reporting
- Shopping Cart Methodology simplified
- Strategic web site hosting advice
Contact us for a review
Even if your web site is not for ebusiness and shopping carts, but primarily an information source for your brand, make sure it gets results.
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